292 I like 12 I do not like
In business and in life it is easy to say "I can't." To fall prey to politics, bureaucracy, constraints and a lack of ideas that keeps you stuck on a problem. In this talk, Mona Patel takes you through a proven technique that shifts a mindset from "can't" to "can." A shift from a seeing a problem as an opportunity space. "Can't" is a mindset that you can design around.
Mona Patel is the CEO & Founder of Motivate Design, a user-centered design agency based in New York City. Motivate Design helps clients discover customer needs and designs solutions to meet those needs. In recent her book, Reframe: Shift the Way you Work, Innovate and Think, Mona demonstrates how her 8-step creative process can help companies innovate and design simple, beautiful experiences. In addition to helping clients and other Fortune 500 companies become unstuck, Mona is also a teacher at Parsons, the New School for Design.
This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx